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Melissa Naidoo-Claassen

Melissa Naidoo-Claassen

Legal Director at Webhelp SA

Melissa Naidoo-Claassen joined Webhelp in 2015 as the company’s Commercial Manager, and in 2017 was made the company’s Legal Director for the South African business.

She is an admitted attorney of the High Court of South Africa and her core contributions in the Legal Director role towards the business include commercial due diligence, corporate governance and overall legal compliance.

Before starting her career in corporate and commercial law, Melissa practiced as a litigation lawyer specialising in high court civil litigation and family law. She has always been passionate about protecting the rights of women and children and often provided pro bono assistance to people that could not afford private legal assistance.

News & Insights

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Blog
What should brands know about demographics and emotional connection?

For the third chapter of the Webhelp Disruptor Series, Webhelp takes a deep dive into the hot topic of ‘emotional connection’ and explore the following questions: ·        To what extent emotional connections exist between consumers and brands? ·        What forms an emotional connection? ·        How people behave if they are emotionally connected to a...

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Case Studies
Adem, Program Manager, Nuremberg

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Whitepaper
#4 OneShot – Culture

Table of Content: A Word : Location A Figure: 32% stock market valuation for companies with a strong customer culture Three Opinions: Culture, what impact does it have on your performance? A piece of information: At Renault, design has become THE cultural priority. A Demo : Cultural...

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News
New Webhelp commissioned research reveals that customers will pay more, be more loyal and recommend brands they have an Emotional Connection to.

Data shows emotional connection increases consumer action To thrive in today’s competitive landscape, it is essential that brands cultivate an emotional connection with their customers, according to a new YouGov online survey of 2,013 GB adults. Commissioned by leading customer experience...

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News
Webhelp raises £31,000 for charity partner Together for Short Lives

Generous Webhelp employees have raised an incredible £31,000 for Together for Short Lives, which was the company’s corporate charity partner for 2019. Led by their Engagement Ambassadors, they took part in some inventive, inspiring and fun activities to raise vital funds for Together for...

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