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Our dedicated insight teams use the most advanced strategies to replace intelligent guesswork with evidence-based certainty to improve your customer management.

Voice of the Customer

Voice of the Customer (VOC) is crucial to fully understanding the customer experience you are offering. VOC insight goes beyond analysing the communications between you and your customers – our specialised customer insight teams also analyse what customers are saying about you. It is both an informational and problem-solving tool.

At Webhelp, we can offer a closed-loop VOC strategy:

customer insight, voice of the customer, customer journey, customer engagement

Read more about how Webhelp utilises Voice of the Customer here.

Customer Journey Mapping

We use data and analytics to develop comprehensive insight and predict what when, how and why customers are going to buy. With that knowledge, you can get ahead of possible defection with Next Best Action planning. Every contact with a customer should cost less than it brings in – so it’s vital to take advantage of these.

Demand Optimisation

At Webhelp, demand optimisation is an intelligent way to maximise customer service excellence while lowering costs. It is crucial that demand optimisation is done well – customers should feel better served, not neglected.

We base all of our demand forecasting and optimisation strategies on an intelligent framework with four key goals:

  • Understand customer journeys and their relationship to contacts
  • Use data intelligently to identify the root causes for contacts and eliminate them before contact is necessary
  • Optimise self-service solutions
  • Achieve business control by using insight generated from analysis to accurately forecast demand

To read more about demand optimisation from Webhelp, read our white paper.

Contact the Webhelp

Insight Team

Contact us
Contact

Falkirk

1 Central Park Avenue
Central Business Park
Larbert
Falkirk
FK5 4RX
United Kingdom
+44 (0)1324 575 000

News & Insights

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News
Webhelp Sponsors prestigious HR Award

The 13th Hr NETWORK National Awards took place at the Glasgow Hilton, in Scotland last night. The Awards ceremony, regarded as ‘the’ event in the HR calendar, attracts over 800 HR and people professionals every year. The hugely anticipated annual gala dinner recognises, acknowledges and rewards champions of the Scottish HR profession and Webhelp is proud to continue to sponsor the...

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News
Gobeyond Partners, part of the Webhelp Group, host The Future of Service 2019

GoBeyond Partners, part of the Webhelp Group, will hold the highly regarded Future of Service Conference, at No.11 Cavendish Square, in London on the 21st of November. This is an annual event for Gobeyond, and in 2019 the focus will be on how delivering a more ‘human’ experience can...

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Blog
Protected:

AI needs EI" Paris, 7th of November. Paris Dear guests, We are happy to share the presentations of our event, please find them here: Breakout session: Webhelp - KPN Breakout session: Webhelp - Direct Assurance Breakout session: Webhelp - Shop direct Keynote Mc Kinsey: Webhelp -...

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Whitepaper
Generation: Cohort views on CX and the workplace

The Webhelp Disruptor Series Part 2: Generation: Cohort views on CX and the workplace This paper reveals the results of our exclusive YouGov study on age-influenced attitudes to multi-generational working and customer experience, as well as gathering informed viewpoints from sector leaders,...

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Case Studies
[Fashion] Fifty Jeans – Launch your brand without cashflow problems!

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