When companies start implementing strategies that focus on attracting leads or customers, the first question that comes to mind is, will we get enough new leads in our funnels? The next step is to evaluate the quality of your lead and this is where lead scoring comes in. So what exactly is lead scoring? It is a process used by numerous marketing and sales departments to evaluate and rank...
Up to €25 billion in savings on public spending Olivier Duha, CEO of Webhelp, presented the Webhelp report to Gérald Darmanin, Minister of Action and Public Accounts, on Wednesday to propose a strategy for outsourcing in public services to the Government. This report, produced in...
Webhelp, the global leader in customer experience and business process outsourcing (BPO), has been selected by MSD France and MSD Vaccines, subsidiaries of the American pharmaceutical company Merck & Co, Inc. Kenilworth, NJ, USA, to design and implement a new service to support patients and...
Following our publication last year of " The Spring of B2B Marketplaces ": it is time to look back and to answer these questions: has there been some movement in the market? Have B2B players evolved in their marketplace business models? Is launching a new market observatory worthwhile? The answers...
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