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Detailed customer experience analysis across a range of topics, including omni-channel, personalisation, and our core service pillars: performance, transformation, and financial gain.
Whitepaper
The Hub #11 Generation Z – September 2019

Our 11th edition of The HUB is here! In this edition, we give you insights about the new generation – Gen Z who are not only game changers but also a force to reckon with. And is data collection a friend or foe? Under this question lays the bedrock of our relationship with data collection which should be done in a fair and respectful way. Read our article to find out more about this insightful...

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Whitepaper
The Hub #10 Influencer Marketing – May 2019

We are happy to present the 10th edition of The HUB magazine! Our latest issue entails numerous and interesting topics for you such as influencer marketing and how it is rapidly becoming a mainstream way for brands to reach their target audience.Learn how companies are implementing this marketing...

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Whitepaper
B2B Marketplaces are blossoming

Following our publication last year of " The Spring of B2B Marketplaces ": it is time to look back and to answer these questions: has there been some movement in the market? Have B2B players evolved in their marketplace business models? Is launching a new market observatory worthwhile? The answers...

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Whitepaper
The Spring of B2B Marketplaces : Modelling the impact of B2B Marketplaces strategies

Following the presentation of The Spring of B2B Marketplaces at the Marketplace Summit by Mirakl, we are pleased to make this fascinating study available to you! This study covers the state of B2B marketplaces today, and is proudly co-created by Roland Berger, Mirakl and Webhelp Payment...

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