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Blog
Planning a customer-centric digital marketing strategy

How do your customers learn about your products? Did you place ads or use a strategic marketing plan to inform customers or rely more on great...

Blog
Will robots transform the retail customer experience?

Robots are endlessly in the news in recent months. They are moving from the factory to shop floor...

Blog
Why are customers visiting your shops without buying anything?

New figures from ForeSee research suggest that around 50% of visitors to retail shops never have...

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Future of Sales: how Webhelp develops new e-commerce approaches

For the last few months, an experimental project has been in progress at Webhelp. It aims to...

Blog
Why data breaches are disastrous for retail brands

Over the past two years, retail has suffered more data breaches than any other industry. Security...

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Voice-activated retail: what does it mean for you?

Conversational commerce is a rapidly emerging trend; one which is creating convenient voice-activated retail experiences mediated by tech...

Blog
Cloud Technology: Why you should be investing

In the wake of the Forbes Cloud 100, our Innovation Director Dave Pattman looks at cloud...

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Customer Experience: Top Three Disruptive Innovation Trends

This week, Webhelp's Innovation Director Dave Pattman headed to Germany to visit our site in...

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Why banks and insurers struggle with proactive customer contact

In recent years, insurers have spent a lot of time and money to restore their investment insurance...

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Facebook chatbots and the implications for CX

Facebook chatbots recently hit the headlines when engineers had to shut down an experiment...

Blog
Your brand is defined by the customer experience, not marketing campaigns

The analyst company Gartner has been publishing great advice on the customer experience for many...

Blog
Five questions brands need to ask about digital cx

A fascinating feature by McKinsey recently listed five key areas where brands need to focus if...

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Is omni-channel essential for delivering a great cx?

How many times have you read customer experience experts talking about how it is essential to deliver an amazing or a memorable customer experience?...

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Customers will spend more if they receive great service

More than a decade ago, there was a consumer backlash in some industries against the offshore...

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How to retain the best employees in a tight job market

The challenge for banks and insurers is to scale up easily while still retaining sufficient...

Blog
How beacons will assist the retail omni-channel

Beacons are physical landmarks that communicate with mobile devices. They can be extremely...

Blog
Applying Pokémon GO to Retail

Last year the game Pokémon GO suddenly exploded across the world and became the latest trend both...

Blog
Are High Street Stores Now The Weakest Link For Retailers?

As I have often detailed here, omnichannel is here to stay. Customer expectations today demand that...

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