Why it’s crucial for retailers to understand in-store behavior
91% of retail activity still takes place inside stores, yet much of the attention on customer experience innovation has been focused on how to...
When your customer talks, are you listening?
Forget prompted customer feedback – Listening, really listening to the customer means reviewing and interpreting customer interaction, monitoring the wider social world and – most importantly – acting upon the feedback. Operational metrics are fine, but customer insight is the missing link in developing a strong personal connection with the customer and optimising your service infrastructure.
In our latest webinar, Mike Purvis, Chief Engagement Officer at Webhelp UK guides you through the process from challenges in the voice of the customer space, to linking insight and change teams, to measuring the impact of change.
Follow the link below and check it out: