Customers will spend more if they receive great service
More than a decade ago, there was a consumer backlash in some industries against the offshore outsourcing of contact centres. Some customers...
In our latest blog post, Mike Purvis looks at two well known media and telecoms companies and their current approach to omni-channel and how it is influencing their current business strategies. Mike identifies 3 important attributes between top-level corporate strategy and the use of omni-channel.