The state of omni-channel in 2017
New research from the USA shows that shoppers are now almost evenly split on whether they shop online or in stores. The research was recently...
On Monday the 15th of July, the topic being discussed on the weekly Twitter #cxo Twitter chat was Data Driven Marketing. We joined the #cxo clan, consisting of industry experts and enthusiasts, in sharing ideas on how data driven marketing can improve customer experience and generate deeper insight for organisations. We’ve Storified our top tweets from the session in the infographic below: