Could Social Media Have Prevented the 2008 Financial Crisis?
In 2017 the vast majority of people use social media in one form or another. Companies are increasingly using what we post and who were are connected...
In the past, the only use of data was to benefit businesses. Now, it serves to provide a better customer experience, and all the advantages that arise from increased advocacy and customer satisfaction.
Operating in a digital environment requires the expertise of both the marketing and customer service teams. Businesses can no longer afford to operate in silos if they want to succeed – it’s time for positive change.