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Added on July 20th 2017
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Omnichannel In Focus At Mobile World Congress

The recent Mobile World Congress in Barcelona was the biggest annual show focused on mobile technologies. Over 100,000 people visited the event and all the major handset manufacturers were present, launching their latest smartphones and other devices, but I noticed something different about the event this year. It was really focused on the practical application of technology, rather than just...

Infographic: 6 reasons to outsource your social listening

Social Media is a big part of most brands' strategy but it's not always easy to start handling it from scratch. It can be very time-consuming, quite confusing and if you don’t know where to start, it can get frustrating. The first step to take is social listening and monitoring and here are 6...

Previewing the NOA’s “Outsourcing in 2020” research findings

Early in 2016 the National Outsourcing Association will publish The Outsourcing Yearbook 2016, featuring a research survey on outsourcing trends for 2020 and beyond based on the views of their member companies. The survey incorporates feedback from 134 organisations split approximately across...

Social Media 2: Effective Strategies

Social Media 2: Strategies for Effective Customer Management The evolution of social media has created a new way for people to communicate, not only with each other, but with organisations and brands. Today’s customers expect to access customer service through social media channels, and...